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Content for product and marketing teams to sort out their UX problems

Nudges

Understanding the Product Adoption Curve Customer Segments and Adoption Stages

What is the product adoption curve? Learn how different customer segments adopt products & how you can tailor strategies to boost success at every stage.
Gaurav Rawat
November 23, 2024
Nudges

What is Customer Acquisition? Strategies and Importance Explained

Understand customer acquisition definition and strategies. Boost brand growth with effective plans. Click to learn key tactics now!
Sakshi Gupta
November 23, 2024
User Onboarding

5 Customer Onboarding Metrics You Should Be Tracking

Learn how key customer onboarding metrics improve business growth, including Time to First Value (TTFV) and Onboarding Completion Rate.
Kanishka Thakur
November 23, 2024
User Engagement

9 Key Metrics to Measure Customer Engagement in 2024

Measure 2024 customer engagement with key metrics: Conversion Rate, NPS, CSAT, Churn Rate. Optimize strategies now. Boost loyalty!
Sakshi Gupta
November 23, 2024
User Engagement

Understanding In-App Purchases: Definition, Types, and Conveniences

What is in app purchase? Explore types like subscriptions and consumables. Benefit from flexibility and engagement. Click to learn more!
Kanishka Thakur
November 23, 2024
User Engagement

Understanding Cohort Analysis and Strategies to Reduce Churn

Cohort analysis is tracking user groups over time, compared with other methods like RFM for strategic growth and reducing churn.
Gaurav Rawat
November 22, 2024
Nudges

User Adoption Definition, Strategies, And Metrics For Business Growth

How to boost user adoption effectively? Learn simple strategies like onboarding, gamification, and personalized user flows to keep users engaged and loyal.
Kanishka Thakur
November 22, 2024
User Engagement

Understanding the Stages of Customer Value Journey

Master the customer value journey! Turn prospects into loyal advocates using targeted engagement, subscription strategies, and more. Click to learn how.
Gaurav Rawat
November 22, 2024
User Engagement

Formula and Process to Calculate Churn Rate

Understand how to calculate churn rate with our simple formula. Discover key steps for accurate analysis to boost retention. Click now!
Kanishka Thakur
November 22, 2024
User Engagement

What to Choose Push and In-App Notifications Differences

Push notifications alert outside the app, while in-app notifications provide messages within the app.
Sakshi Gupta
November 22, 2024
Retention

Building a Successful Customer Loyalty Program: Steps and Examples

Loyalty programs reward customers for repeat purchases. Benefits include increased retention, boosted referrals, and lower cost compared to customer acquisition.
Gaurav Rawat
November 14, 2024
Retention

Designing a Successful Customer Loyalty Program Strategy

A successful loyalty campaign involves understanding customer needs, using a suitable program type, and leveraging multichannel marketing.
Sakshi Gupta
November 14, 2024
User Engagement

Best UX Design in Messaging Apps

Explore the role of UX in messaging apps, essential design criteria, and how developers implement user feedback for continuous improvements.
Kanishka Thakur
November 14, 2024
Retention

The Role and Value of Increasingly Important Customer Loyalty

Explore consumer loyalty, a vital element in business growth, playing a significant role in crafting successful retention strategies.
Gaurav Rawat
November 14, 2024
Gamification

Gamification For Fitness Apps

Gamified fitness apps make physical activity a game with points, rewards, and achievements for increased user engagement.
Kanishka Thakur
November 14, 2024
User Engagement

Creating User Journey Maps A Practical Guide

Understanding user journey mapping and its significance in enhancing team empathy towards users and optimizing UX design.
Sakshi Gupta
November 14, 2024
Retention

Building Strategies for Customer Loyalty A Complete Guide

Learn the importance of customer loyalty in business growth, and understand how to create effective loyalty programs.
Kanishka Thakur
November 14, 2024
User Engagement

Understanding and Designing for User Experience (UX)

User Experience (UX) involves meeting user needs efficiently with simplicity and elegance, playing a key role as a market differentiator.
Gaurav Rawat
November 14, 2024
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User Onboarding

The Complete Guide to User Onboarding: Getting New Users Up to Speed

User onboarding is the process of getting new users familiar with your product. Take inspiration from the top companies, and learn what metrics to measure.
Gaurav Rawat
January 15, 2024
User Engagement

8 Ways To Boost Mobile App Engagement: Gamification, Nudges, and Surveys

Discover proven techniques for boosting mobile app engagement through gamification, nudges, and surveys to enhance user experience and retention.
Sakshi Gupta
January 10, 2025

How B2C Companies Like Uber & Airbnb Use In-App Surveys to Drive Actionable Insights

You can gain valuable insights into customer behavior through the use of in-app surveys. Learn how Uber and Airbnb do it, and how to craft effective in-app surveys.
Sakshi Gupta
September 29, 2023
Gamification

Gamification in E-commerce

Gamification has become a powerful tool for e-commerce businesses to boost customer engagement, increase brand loyalty, and drive sales. Read about gamification examples from Nike, Duolingo, Burger King, and more.
Sakshi Gupta
January 8, 2025

Customer Experience and Retention: It’s All Interconnected

Sustainable models of businesses are the ones that think about retention as a pivotal business metric.
Sakshi Gupta
August 22, 2023
Gamification

Gamification Core Drivers: Driving User Engagement and Behavior Change

Create core in-app activities that captivate users and drive meaningful user engagement and behavior change.
Sakshi Gupta
Retention

How to Improve User Retention: Strategies for Success

While customer acquisition is crucial for growth, customer retention is equally important for long-term success.
Sakshi Gupta
July 17, 2023
Case Study

Zomato Premier League: The perfect blend of food and cricket

Read about Zomato Premier League (ZPL), one of the biggest attractions of this IPL, and how it's a testament to Zomato's innovative and one-of-a-kind application of in-app gamification.
Gaurav Rawat
November 18, 2024
Gamification

Beyond Push Notifications: Gamifying User Experience

This article will talk you through why you need to move beyond the traditional retention strategies and take a more interactive approach toward achieving customer stickiness using in-app experiences.
Kanishka Thakur
January 10, 2025

Give your users that last nudge

Nudge 2.0 - In-app experiences to activate, retain, & understand users | Product Hunt