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User Engagement

75+ Important User Experience Survey Questions to Ask

Kanishka Thakur
August 31, 2024
16 mins

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TL;DR

Introduction

User experience survey questions are designed to gather user feedback about their experience with a product, website, or service. These surveys help to understand how users interact with a digital interface, identifying areas where the experience can be improved. 

The purpose of UX survey questions is to collect valuable insights directly from users, enabling businesses to make data-driven decisions. By understanding user needs and pain points, companies can enhance the overall user experience, making their products more user-friendly, efficient, and enjoyable to use. Today, we will explore more than 70 user experience survey questions so you can choose according to your needs!

Importance of Asking the Right User Experience Survey Questions

Asking the right user experience survey questions is essential for gathering valuable insights that can drive meaningful improvements. Here’s why it’s important to craft these questions carefully:

  • Targeted Feedback: Well-designed questions help gather specific, actionable feedback that directly addresses user needs and concerns.
  • Clarity and Precision: Clear questions avoid confusion, ensuring that responses are relevant and useful for improving the user experience.
  • Identify Pain Points: The right questions can reveal user frustrations, allowing for focused improvements in critical areas.
  • Data-Driven Decisions: High-quality responses enable businesses to make informed, data-driven decisions that enhance the overall user experience.
  • Increased User Satisfaction: By addressing the specific issues identified through surveys, companies can improve user satisfaction and loyalty.
  • Avoiding Misleading Data: Poorly phrased questions can lead to inaccurate data, making it hard to identify true user needs and areas for improvement.
Importance of Asking the Right User Experience Survey Questions
Survey feature by Nudge

Here at Nudge, we offer you various survey templates so you can use them at your convenience. Starting from Multiple-choice survey questions to Likert scale questions, you can choose from many options. 

We have selected some of them, specifically user experience survey questions, and represented them in this blog so you can choose and create an effective questionnaire. 

Personal and Demographic User Experience Survey Questions

1. What is your age?

  • (Under 18, 18-24, 25-34, 35-44, 45-54, 55-64, 65+)

2. What is your gender?

  • (Male, Female, Non-binary, Prefer not to say, Other: _______)

3. What is your highest level of education?

  • (High school, Some college, Associate degree, Bachelor’s degree, Graduate degree, Doctorate, Other: _______)

4. What is your current employment status?

  • (Employed full-time, Employed part-time, Self-employed, Unemployed, Student, Retired, Other: _______)

5. What is your occupation?

  • (Open-ended or dropdown with options)

6. How often do you use our product/service?

  • (Daily, Weekly, Monthly, Rarely, First-time user)

7. What device do you primarily use to access our product/service?

  • (Smartphone, Tablet, Laptop, Desktop, Other: _______)

8. What is your primary language?

  • (Open-ended or dropdown with options)

9. Where are you currently located?

  • (City, State/Province, Country)

10. How did you first hear about our product/service?

  • (Social media, Online search, Word of mouth, Advertisement, Other: _______)

Also read: 40 Scale Survey Questions for Customer Satisfaction

Usability Survey User Experience Survey Questions

11. How easy was it to navigate our website/app?

  • Very easy
  • Easy
  • Neutral
  • Difficult
  • Very difficult

12. What specific challenges did you encounter while using our product/service?

  • (Open-ended)

13. On a scale of 1 to 10, how satisfied are you with the overall usability of our product/service?

  • 1 = Not satisfied at all, 2, 3, 4, … 10 = Extremely satisfied

14. Please indicate your agreement with the following statement: "I found the design of the product/service intuitive."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

15. Did you find everything you were looking for on our website/app?

  • Yes
  • No

16. Which of the following designs do you find more user-friendly?

  • (Include images of different design options)

17. How easy was it to complete your task using our product/service?

  • (Slider from 0 = Very difficult to 100 = Very easy)

18. Which feature of our product/service do you use the most?

  • (Provide a list of features relevant to your product/service)

19. Please rank the following aspects of our product/service from most to least important:

  • Ease of use
  • Visual design
  • Speed
  • Reliability
  • Customizability

20. How likely are you to recommend our product/service to a friend or colleague?

  • 0 = Not likely, 1, 2, 3, 4, 5… 10 = Extremely likely

Also read: Top 6 Online Survey Software: Types and Benefits of Online Survey

Design-based User Experience Survey Questions

21. How visually appealing do you find our product/service design?

  • Very appealing
  • Appealing
  • Neutral
  • Unappealing
  • Very unappealing

22. What specific design elements do you like the most about our product/service?

  • (Open-ended)

23. On a scale of 1 to 10, how satisfied are you with the visual design of our product/service?

  • 1 = Not satisfied at all, 2, 3, 4, … 10 = Extremely satisfied

24. Please indicate your agreement with the following statement: "The design of the product/service enhances my user experience."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

25. Does the color scheme of our product/service make it easier to use?

  • Yes
  • No

26. Which of the following color schemes do you prefer for our product/service?

  • (Include images or color swatches of different color schemes)

27. How consistent is the design across different pages/screens of our product/service?

  • (Slider from 0 = Not consistent at all to 100 = Very consistent)

28. Which design aspect of our product/service would you most like to see improved?

  • Layout
  • Typography
  • Color scheme
  • Iconography
  • Imagery

29. Please rank the following design elements in order of importance to you:

  • Simplicity
  • Creativity
  • Functionality
  • Aesthetics
  • Consistency

30. How likely are you to recommend our product/service based on its design alone?

  • 0 = Not likely, 1, 2, 3, 4, 5… 10 = Extremely likely

Also read: Survey Questionnaire Design: Differences And Examples

User Experience Survey Questions about Appearance

31. How would you rate the overall appearance of our product/service?

  • Excellent
  • Good
  • Average
  • Poor
  • Very poor

32. What aspect of the product/service’s appearance stands out the most to you?

  • (Open-ended)

33. On a scale of 1 to 10, how satisfied are you with the appearance of our product/service?

  • 1 = Not satisfied at all, 2, 3, 4, … 10 = Extremely satisfied

34. Please indicate your agreement with the following statement: "The appearance of the product/service is modern and attractive."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

35. Does the appearance of our product/service influence your overall perception of its quality?

  • Yes
  • No

36. Which of the following design styles do you prefer for our product/service?

  • (Include images of different design styles)

37. How clean and uncluttered do you find the appearance of our product/service?

  • (Slider from 0 = Very cluttered to 100 = Very clean)

38. Which visual element of our product/service do you think needs the most improvement?

  • Colors
  • Fonts
  • Layout
  • Imagery
  • Icons

39. Please rank the following elements based on how much they contribute to the attractiveness of our product/service:

  • Colors
  • Typography
  • Layout
  • Images
  • Icons

40. How likely are you to recommend our product/service to others based on its appearance?

  • 0 = Not likely, 1, 2, 3, 4, 5… 10 = Extremely likely

Also read: How to Analyze Survey Results and Efficiently Present Them

Accessibility User Experience Survey Questions

41. What challenges, if any, do you face when using our product/service in terms of accessibility?

  • (Open-ended)

42. How would you rate the accessibility of our product/service on a scale from 1 to 10?

  • 1 = Not accessible at all
  • 10 = Fully accessible

43. How easy is it to adjust the text size on our product/service to suit your needs?

  • Very easy
  • Easy
  • Neutral
  • Difficult
  • Very difficult

44. Please rank the following accessibility features based on their importance to you:

  • Text size adjustment
  • Color contrast options
  • Keyboard navigation
  • Screen reader compatibility
  • Captions/subtitles

45. Do you use any assistive technologies (e.g., screen readers, voice commands) when interacting with our product/service?

  • Yes
  • No

46. Which of the following color contrast options do you find most comfortable to use?

  • (Include images or descriptions of different color contrast options)

47. On a scale of 1 to 10, how satisfied are you with the keyboard navigation experience on our product/service?

  • 1 = Not satisfied at all
  • 10 = Extremely satisfied

48. How would you describe the ease of finding accessibility options within our product/service?

  • Very easy
  • Easy
  • Neutral
  • Difficult
  • Very difficult

49. Please indicate your agreement with the following statement: "The accessibility features on this product/service meet my needs."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

50. How likely are you to recommend our product/service to others based on its accessibility?

  • 0 = Not likely
  • 10 = Extremely likely

Also read: 25 Examples of Feedback Survey Questions for Customer Satisfaction

Support and Error-handling User Experience Survey Questions

51. How would you rate your overall experience with our customer support?

  • Excellent
  • Good
  • Average
  • Poor
  • Very poor

52. What specific issues have you encountered with error messages or troubleshooting?

  • (Open-ended)

53. On a scale of 1 to 10, how satisfied are you with the clarity of error messages provided by our product/service?

  • 1 = Not satisfied at all
  • 10 = Extremely satisfied

54. How quickly were your issues resolved by our support team?

  • Very quickly
  • Quickly
  • Neutral
  • Slowly
  • Very slowly

55. Do you find the troubleshooting steps provided in error messages helpful?

  • Yes
  • No

56. Which of the following support options do you prefer for resolving issues?

  • Live chat
  • Email support
  • Phone support
  • Help center/FAQs
  • Community forums

57. How easy was it to find the information you needed to resolve an issue?

  • (Slider from 0 = Very difficult to 100 = Very easy)

58. Please rank the following aspects of our error-handling process in order of importance:

  • Speed of resolution
  • Clarity of error messages
  • Availability of support
  • Troubleshooting guidance
  • Follow-up communication

59. Please indicate your agreement with the following statement: "The customer support team was knowledgeable and helpful."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

60. How likely are you to recommend our product/service based on the quality of support and error handling?

  • 0 = Not likely
  • 10 = Extremely likely

Also read: How to Make Surveys Online in 6 Simple Steps

Security-based User Experience Survey Questions

61. How confident are you in the security of our product/service?

  • Very confident
  • Confident
  • Neutral
  • Not confident
  • Not confident at all

62. What specific concerns do you have about the security of our product/service?

  • (Open-ended)

63. On a scale of 1 to 10, how satisfied are you with the security features provided by our product/service?

  • 1 = Not satisfied at all
  • 10 = Extremely satisfied

64. How easy was it to understand the security settings and options available in our product/service?

  • Very easy
  • Easy
  • Neutral
  • Difficult
  • Very difficult

65. Do you feel that your personal data is safe and secure with our product/service?

  • Yes
  • No

66. Which of the following security features do you consider most important?

  • Two-factor authentication
  • Encryption of data
  • Regular security updates
  • Secure login process
  • Privacy settings

67. How would you rate the clarity of our security-related notifications or alerts?

  • (Slider from 0 = Very unclear to 100 = Very clear)

68. Please rank the following security aspects in order of importance to you:

  • Data encryption
  • User authentication
  • Regular security updates
  • Privacy controls
  • Security breach notifications

69. Please indicate your agreement with the following statement: "I trust this product/service to protect my personal and financial information."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

70. How likely are you to recommend our product/service based on its security features?

  • 0 = Not likely
  • 10 = Extremely likely

Also read: How to Solicit Valuable Customer Feedback

User Satisfaction Survey Questions

71. How satisfied are you with the overall performance of our product/service?

  • Very satisfied
  • Satisfied
  • Neutral
  • Dissatisfied
  • Very dissatisfied

72. What feature of our product/service do you find most valuable?

  • (Open-ended)

73. On a scale of 1 to 10, how likely are you to continue using our product/service?

  • 1 = Not likely at all
  • 10 = Extremely likely

74. How would you rate the ease of use of our product/service?

  • Very easy
  • Easy
  • Neutral
  • Difficult
  • Very difficult

75. Did our product/service meet your expectations?

  • Yes
  • No

76. Which aspect of our customer support did you find most helpful?

  • Responsiveness
  • Knowledgeability
  • Friendliness
  • Problem resolution
  • Availability

77. How satisfied are you with the frequency of updates or new features in our product/service?

  • (Slider from 0 = Not satisfied at all to 100 = Extremely satisfied)

78. Please rank the following aspects of our product/service based on your satisfaction:

  • Design
  • Functionality
  • Customer support
  • Pricing
  • Security

79. Please indicate your agreement with the following statement: "I find the pricing of this product/service to be fair and reasonable."

  • Strongly agree
  • Agree
  • Neutral
  • Disagree
  • Strongly disagree

80. How likely are you to recommend our product/service to a friend or colleague based on your overall satisfaction?

  • 0 = Not likely
  • 10 = Extremely likely

Also read: Top 8 Website Feedback Form Ideas with Examples

Conclusion

Prioritizing user experience survey questions is essential for understanding user needs and enhancing product experiences. With our advanced survey features, crafting effective user experience surveys becomes effortless. At Nudge, we offer customizable templates and intuitive tools to gather meaningful feedback, enabling you to make data-driven decisions that resonate with your audience. Book a demo with us and get access to all these features!

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Kanishka Thakur
August 31, 2024