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Create easy to consume content to convert better increase purchases.
Nudges & In-line Widgets
Nudge users the right way and drive product adoption and user activation.
Gamification & Rewards
Put engagement into auto-pilot by gamifying user journeys.
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Understand your audience, make informed decisions, and iterate.
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Activation & Feature Adoption
Make sign-up easy and guide new users to their "aha moment" quickly.
User Engagement
Craft sticky user experiences that makes users come back.
Conversion & Monetization
Convert better by personalizing user journeys to drive higher revenues.
User Research & Insights
Collect actionable feedback from users.
Use Cases
Activation & adoption
Improve contextual feature & category adoption.
Retention & conversions
Retain users and convert them into long-term, loyal customers.
Cross-sell & upsell
Maximize revenue by promoting relevant products or services at the right moment.
Reactivation of dormant users
Bring back users who have become inactive.
Engagement & loyalty
Foster deeper connections with users and encourage consistent interactions.
Testing
Sect1
Improve contextual feature & category adoption.
Sect2
Retain users and convert them into long-term, loyal customers.
Sect3
Maximize revenue by promoting relevant products or services at the right moment.
Sect4
Bring back users who have become inactive.
Sect5
Foster deeper connections with users and encourage consistent interactions.
Resources
RESOURCES
Blogs
Content for product and growth teams to sort out their UX problems.
Glossary
A to Z of user experiences. This glossary will run you through everything related to UX, with detailed examples and definitions.
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Content for product and marketing teams to sort out their UX problems
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Retention
Customer Acquisition and Retention: Differences and Key Loyalty Strategies
Let’s learn about two major factors for a successful business: customer acquisition and retention, and how loyalty strategies can improve them.
Kanishka Thakur
August 20, 2024
Retention
10 Fun Customer Engagement Ideas To Boost Retention
Looking for fun customer engagement ideas? Discover 10 strategies to boost retention and keep customers happy.
Kanishka Thakur
August 20, 2024
User Engagement
Exploring the Connection between Customer Satisfaction and Brand Loyalty
Understand the powerful relationship between customer satisfaction and brand loyalty and learn how positive experiences can drive customer retention.
Kanishka Thakur
August 20, 2024
Retention
Customer Acquisition and Retention Strategy: What Should You Focus On?
Customer acquisition is key, but retention is king. Explore the importance of balancing customer acquisition and retention to make a path to success.
Gaurav Rawat
August 20, 2024
Gamification
Theory of Gamification and its Effect
What’s behind the theory of gamification? Uncover the impact of gamified learning and see how using gamification features can make a difference.
Kanishka Thakur
August 20, 2024
Gamification Statistics and Future Trends
Get ready to explore gamification stats in different markets and its future trends to stay up-to-date and gain competitive advantages.
Sakshi Gupta
August 20, 2024
Retention
What is the Retention Rate? Calculation and Strategies
Learn about the retention rate, its importance in business, how to calculate it, and strategies to boost it to retain more customers.
Sakshi Gupta
August 20, 2024
User Onboarding
Customer Onboarding Playbook: Types & Strategies
Curious about creating a customer onboarding playbook? Learn how to boost retention and drive growth with our comprehensive guide.
Kanishka Thakur
August 20, 2024
User Engagement
Understanding CLV and Combined Loan-to-Value Ratio: Definition and Differences
Customer Lifetime Value and Combined Loan-to-Value Ratio has the same abbreviation. Knowing the CLTV meaning is crucial for informed decisions.
Sakshi Gupta
August 20, 2024
User Onboarding
Onboarding Screens Examples And Best Practices For User Engagement
Want to know how the onboarding screen helps in user retention? Learn about effective onboarding practices to keep users hooked from the start.
Sakshi Gupta
August 20, 2024
User Engagement
What is Touchpoint Mapping in Customer Journey? Importance and Optimization
Touchpoint map helps visualize customer journey, identify interaction strengths & weaknesses, thereby improving customer satisfaction and experiences.
Kanishka Thakur
August 20, 2024
Retention
15 Strategies to Improve Web Engagement: Customer Retention Tips and Metrics
Web engagement is a key metric for businesses directly associated with customer retention. Let’s learn about the strategies to improve engagement.
Gaurav Rawat
August 20, 2024
User Engagement
What Is A Customer Journey? Do's And Don'ts
Learn the basics of customer journey management with key do's and don'ts to enhance customer satisfaction and drive business growth.
Kanishka Thakur
August 20, 2024
User Engagement
Guide to User Analysis: Types and Methods
Understand the importance and insights gained from user analysis, a guide to types and methods used for effective outcomes.
Sakshi Gupta
August 20, 2024
User Engagement
Creating a Buyer Journey Map: Different Types and Stages
The blog discusses the significant role of buyer journey mapping in understanding customer experiences and its types.
Gaurav Rawat
August 20, 2024
Retention
Customer Retention Software Tools of 2024
Understand the vital role of customer retention software tools in enhancing relationships and turning prospects into long-term customers.
Sakshi Gupta
August 5, 2024
User Engagement
11 Software Monetization Strategies for Revenue Growth
Let’s learn 11 software monetization strategies that can help cover the costs of developing and maintaining software and generate revenue for reinvestment.
Gaurav Rawat
August 5, 2024
User Onboarding
Creating and Understanding Real-Life User Journey Map Examples
Discover real-life user journey map examples like Spotify, Amazon and HubSpot, refining user experience and mapping customer emotions and touchpoints.
Gaurav Rawat
August 5, 2024
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User Engagement
Usability Vs User Experience: Must know Differences+Relationship
Confused about usability vs user experience? Discover why to think about usability and user experience in web design and how to enhance both effectively. Learn more!
Gaurav Rawat
September 11, 2024
Retention
6 Best Mobile Loyalty Program Software Options for 2025
Explore the top six mobile loyalty program software, including Nudge, Paytm loyalty program, and many others.
Kanishka Thakur
September 11, 2024
User Engagement
Strategies for Boosting User Engagement through UI & UX Design
How can great UI & UX boost user engagement? Discover strategies like gamification and personalization to keep users engaged and loyal.
Sakshi Gupta
September 11, 2024
User Engagement
Top 7 User Engagement Metrics to Track and Measure
User engagement metrics, such as session duration, conversion rate, and many others, help gather concrete data to enhance performance.
Kanishka Thakur
September 10, 2024
User Engagement
A Simple Guide to Customer Journey Orchestration
Uncover the importance of customer journey orchestration and its role in personalised engagements.
Kanishka Thakur
September 10, 2024
Retention
6 Customer Retention Strategies with Examples
Let’s learn about top customer retention strategies and how top B2C companies in the Indian market are leveraging these strategies.
Gaurav Rawat
September 10, 2024
User Engagement
5 Causes and Symptoms of Customer Churn in SaaS Companies
Main causes of customer churn in SaaS companies include attracting wrong customers, ineffective onboarding, poor support, lack of value and more.
Sakshi Gupta
September 10, 2024
Retention
6 Strategies to Reduce Customer Churn and Increase Retention
The importance of customer churn management to improve retention lies in good strategies and acquiring new customers.
Kanishka Thakur
September 10, 2024
User Engagement
What is a Good Churn Rate for SaaS Companies? Calculating Acceptable Churn Rate
Understanding ‘what is a good churn rate for SaaS companies’, and how to calculate it.
Gaurav Rawat
September 10, 2024
Retention
4 Customer Retention Models Definition and Application
A customer retention model uses data to predict future buyer behaviour and helps create effective retention strategies.
Sakshi Gupta
September 9, 2024
User Engagement
5 Tactics to Lower Customer Churn Rate
Explore five tactics to reduce customer churn rate, which include realistic expectations, improving onboarding processes, and more.
Gaurav Rawat
September 9, 2024
Retention
Top 4 Proven E-commerce Customer Retention Strategies
Learn the key metrics for measuring e-commerce customer retention, including Customer Retention Rate, Purchase Frequency, and Average Order Value.
Kanishka Thakur
September 9, 2024
Retention
What is Customer Retention Importance and Benefits
Explore the importance of customer retention and its impacts on customer satisfaction, cost-effective advertising, and higher profits.
Sakshi Gupta
September 9, 2024
User Engagement
How to Ask Users for Feedback: 5 Methods
Discover five methods of how to ask users for feedback, including personalised feedback, incentives for feedback, and many others.
Kanishka Thakur
September 9, 2024
User Engagement
7 Principles for Creating an Engaging User Experience
Explore seven principles of engaging user experience, including audience understanding, optimisation and more.
Gaurav Rawat
September 9, 2024
User Engagement
Customer Engagement Analytics and Metrics A Detailed Guide
Customer engagement analytics is a crucial tool for understanding behaviour and fostering customer loyalty and retention.
Sakshi Gupta
September 9, 2024
User Engagement
Using Cohort Analysis to Calculate Customer Lifetime Value
Want to improve cohort analysis customer lifetime value? Discover simple steps to calculate and enhance CLV for better retention.
Kanishka Thakur
September 9, 2024
User Engagement
Top UX Websites Key Principles and Practices
Discover the best UX websites, such as Nykaa and Swiggy, which are known for their intuitive, user-centric design and easy navigation.
Gaurav Rawat
September 9, 2024
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