Product
Product
MODULES
Stories & Videos
Create easy to consume content to convert better increase purchases.
Nudges & In-line Widgets
Nudge users the right way and drive product adoption and user activation.
Gamification & Rewards
Put engagement into auto-pilot by gamifying user journeys.
Surveys & Feedback
Understand your audience, make informed decisions, and iterate.
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Solutions
BY USE CASE
Activation & Feature Adoption
Make sign-up easy and guide new users to their "aha moment" quickly.
User Engagement
Craft sticky user experiences that makes users come back.
Conversion & Monetization
Convert better by personalizing user journeys to drive higher revenues.
User Research & Insights
Collect actionable feedback from users.
Use Cases
Activation & adoption
Improve contextual feature & category adoption.
Retention & conversions
Retain users and convert them into long-term, loyal customers.
Cross-sell & upsell
Maximize revenue by promoting relevant products or services at the right moment.
Reactivation of dormant users
Bring back users who have become inactive.
Engagement & loyalty
Foster deeper connections with users and encourage consistent interactions.
Testing
Sect1
Improve contextual feature & category adoption.
Sect2
Retain users and convert them into long-term, loyal customers.
Sect3
Maximize revenue by promoting relevant products or services at the right moment.
Sect4
Bring back users who have become inactive.
Sect5
Foster deeper connections with users and encourage consistent interactions.
Resources
RESOURCES
Blogs
Content for product and growth teams to sort out their UX problems.
Glossary
A to Z of user experiences. This glossary will run you through everything related to UX, with detailed examples and definitions.
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Discover. Learn. Apply.
Content for product and marketing teams to sort out their UX problems
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Experimentation
How to Effectively Use Sequential Testing
Sequential testing allows continuous testing while running a product experiment. Use Nudge to improve the robustness and speed of your product experimentations!
Kanishka Thakur
March 21, 2025
User Engagement
Enhancing Decision-Making with Artificial Intelligence
AI decision making is not just a passing fad but an indispensable modern-day business tool. Learn how it's done and how pioneers like Nudge effectively utilize it.
Sakshi Gupta
March 21, 2025
User Engagement
A/B Testing in Product Management
Master A/B testing. Develop precise hypotheses, analyze results, and boost engagement with powerful tools.
Kanishka Thakur
March 21, 2025
User Engagement
Designing Effective Sticky Features for Enhanced User Engagement
Boost user engagement with sticky features by leveraging gamification, 1:1 personalization, and effective gamification.
Gaurav Rawat
March 21, 2025
Experimentation
Top 5 A/B Testing Tools for 2025
Choose the best A/B test solutions for 2025. Compare Nudge, A/B Smartly, AB Tasty, and more tools standout features. Click to explore!
Sakshi Gupta
March 18, 2025
User Engagement
AI in E-Commerce: Transformative Use Cases and Benefits
Stop missing out on AI’s potential – this guide explores transformative eCommerce use cases and benefits, from optimizing operations to boosting customer engagement.
Sakshi Gupta
March 18, 2025
Experimentation
Understanding CUPED for A/B Testing Enhancement
Enhance A/B testing efficiency with CUPED. Reduce variance, boost accuracy, and lower sample size. Improve your experimental outcomes today!
Sakshi Gupta
March 18, 2025
Experimentation
How to Track and Improve Testing Efficiency
Testing feels slow and messy? Discover the right metrics and smart fixes to make it faster and more effective without missing critical bugs. Let’s get started.
Sakshi Gupta
March 18, 2025
User Engagement
Understanding App Stickiness and User Engagement
Boost app stickiness with high DAU/MAU ratios. Engage users and personalize experiences for lasting user retention.
Kanishka Thakur
March 12, 2025
User Engagement
Reasons for Customer Abandonment in eCommerce Websites
Are your customers abandoning the cart too? Discover the top reasons for cart abandonment and the solutions to prevent it.
Gaurav Rawat
March 12, 2025
User Engagement
Understanding Omnichannel Customer Engagement and Strategy Success
Use omnichannel customer engagement as a strategy and experience the success results. Learn how to implement and plan your strategy now with Nudge.
Kanishka Thakur
March 12, 2025
User Engagement
What is Mobile App A/B Testing? Explore Best Practices
Mobile a/b testing decides your success and failure. Learn all about its benefits, challenges, strategies, best practices and the top tools.
Sakshi Gupta
March 12, 2025
Personalization
Exploring Strategies of E-commerce Personalization
Boost e-commerce personalisation strategies! Tailor shopping experiences, use data responsibly, and improve sales.
Kanishka Thakur
March 12, 2025
User Engagement
Understanding Behavior Agent Patterns and Analysis
Master behavior agent patterns from lifecycle states to behavior customization. Evaluate agent architecture for realistic simulation. Start now!
Gaurav Rawat
March 12, 2025
User Engagement
Understanding and Utilizing Behavioral Marketing
When everyone claims to have cracked the code on behavioral marketing, it’s hard to know who to trust. Here’s a quick guide to using it effectively.
Sakshi Gupta
March 7, 2025
Experimentation
Formulating Smart A/B Testing Hypothesis: Best Practices and Applications
Take the guesswork out of critical decisions. Create powerful A/B testing hypotheses that help test, tweak, and transform your results with data-backed insights.
Kanishka Thakur
March 7, 2025
Personalization
Personalization in Ecommerce: Enhancing User Experience & Driving Sales
Unlock the power of personalization in ecommerce. Learn how tailored experiences boost engagement, increase conversions, and drive customer loyalty.
Kanishka Thakur
March 7, 2025
A/B Testing Terminology: Key Concepts and Terms Explained
Understand key split testing concepts, learn its process, components, and best practices.
Gaurav Rawat
March 7, 2025
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User Engagement
Strategies To Improve Your Website User Drop-Offs Rates
What causes user drop-off rates on websites? Learn strategies to reduce user drop-off with tools like Google Analytics and Nudge platform features.
Sakshi Gupta
August 5, 2024
User Engagement
What Are Customer Touch Points? {Examples Inc}
A customer touchpoint is a critical interaction moment between a customer and a brand. Explore touchpoint examples and learn how to identify them.
Gaurav Rawat
August 5, 2024
User Engagement
How to Increase Customer Satisfaction: Proven Techniques and Tips
Figure out how to ensure customer satisfaction. Discover proven techniques and tips to increase customer satisfaction in this blog.
Kanishka Thakur
August 5, 2024
Gamification
Business Gamification Strategies For Engagement and Operations
Discover how business gamification boosts engagement, enhances learning, and improves productivity.
Sakshi Gupta
August 5, 2024
User Engagement
Definition and Importance of Customer Satisfaction
How would you define customer satisfaction? It indicates how well products/services meet or surpass customer expectations. Find more details here.
Gaurav Rawat
August 5, 2024
User Engagement
Guide to Successful B2B Customer Loyalty Programs
Gain in-depth knowledge about B2B customer loyalty programs along with its significance and key strategies.
Kanishka Thakur
August 5, 2024
User Engagement
Understanding the Stages of the Customer Journey in Marketing
An overview of the key stages in the customer journey marketing: Awareness, Consideration, Decision, and Loyalty.
Sakshi Gupta
August 5, 2024
User Engagement
40 Scale Survey Questions for Customer Satisfaction
Scale survey questions measure customer satisfaction using scales like numeric, emoticon-based and continuous scales.
Sakshi Gupta
August 5, 2024
User Engagement
What is Time to Value? How to Calculate It?
TTV measures how quickly customers see value in a product or service. Learn how to calculate it and be the customer’s top choice.
Sakshi Gupta
August 5, 2024
User Engagement
Determining a Good Average Conversion Rate for Your Online Business
Discover what is a good conversion rate and how to optimize it for your business’s success. Click to learn more and boost your results!
Kanishka Thakur
August 5, 2024
User Engagement
5 Metrics to Track for E-commerce Customer Experience Analysis
Understand these top 5 metrics for enhanced e-commerce customer experience analysis and better user retention.
Gaurav Rawat
August 5, 2024
User Engagement
Top 10 Examples of High Converting Websites in 2024
Explore the top 10 2024 examples of high converting websites such as Mint, Discord, and Rookwood, emphasizing design, clarity, and CTAs.
Kanishka Thakur
August 5, 2024
User Engagement
Top 17 Strategic Questions to Ask Customers for Insights
Explore 20 strategic questions to ask customers for deep insights that can help you understand customers' main goals and challenges.
Sakshi Gupta
August 5, 2024
User Engagement
What is Product Monetization? Strategies and Examples
Product monetization is a key part of strategic planning for businesses to gain growth and profitability. Learn its importance and key strategies.
Kanishka Thakur
August 5, 2024
User Engagement
15 Key Strategies to Creating Value for Customers
Learn how to create customer value through the right strategy, focusing on quality and addressing customer pain points.
Gaurav Rawat
August 5, 2024
User Engagement
Understanding the Traits of the 4 Colors of Personality Types
Understand the personality color chart featuring power-driven red, relation-focused blue, peace-seeking white, and fun-enjoying yellow.
Kanishka Thakur
July 28, 2024
User Engagement
How to Solicit Valuable Customer Feedback
Learn the importance of solicited feedback in enhancing customer loyalty and satisfaction, ensuring business growth
Gaurav Rawat
July 28, 2024
User Engagement
Top 6 Online Survey Software: Types and Benefits of Online Survey
Do you know despite your business type, you need online survey software to gain a competitive advantage? Here are the 6 best free survey tools for you.
Kanishka Thakur
July 28, 2024
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