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Case Study

Zomato Premier League: The perfect blend of food and cricket

Read about Zomato Premier League (ZPL), one of the biggest attractions of this IPL, and how it's a testament to Zomato's innovative and one-of-a-kind application of in-app gamification.
Gaurav Rawat
November 18, 2024
Gamification

Beyond Push Notifications: Gamifying User Experience

This article will talk you through why you need to move beyond the traditional retention strategies and take a more interactive approach toward achieving customer stickiness using in-app experiences.
Kanishka Thakur
April 18, 2023
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User Onboarding

Nudge Vs Appcues vs Intercom User Onboarding and Engagement Differences

Nudge Vs Appcues vs Intercom: Which is best for onboarding and engagement? Discover all details and find the right tool for your business needs!
Sakshi Gupta
October 3, 2024
Retention

Impact and Determinants of Customer Loyalty in the Banking Sector

Curious about the impact of customer loyalty in banking? Learn how trends and strategies can enhance loyalty and drive long-term success for banks.
Kanishka Thakur
September 20, 2024
Gamification

Leaderboard Gamification: Designing Ideas for Increased Engagement

Explore leaderboard gamification ideas, focusing on promoting participation and improvement featuring badges, achievements, and rewards for motivation.
Kanishka Thakur
September 20, 2024
User Engagement

10 Consumer Behaviour Models Types and Stages

Consumer behaviour models help improve research, product development, and targeted marketing, contextualising customer behaviour analysis effectively.
Sakshi Gupta
September 20, 2024
Gamification

Yu-Kai Chou Gamification: Actionable and Behavioural Design

Explore Yu-Kai Chou gamification to understand B2C strategy, studying the concept of scarcity and the power of unpredictability.
Gaurav Rawat
September 20, 2024
User Engagement

What is Buying Motives in Consumer Behaviour Types and Importance

Explore the significant role of buying motives in consumer behaviour influencing decision-making and tailoring marketing strategies.
Kanishka Thakur
September 20, 2024
User Engagement

10 Factors Affecting Customer Loyalty

The blog analyzes the influence of factors like service quality, trust, and perceived value on customer loyalty.
Gaurav Rawat
September 20, 2024
Retention

Understanding the Difference between Customer Acquisition Cost vs Lifetime Value

Wondering how Customer Acquisition Cost compares to Lifetime Value? Discover how to balance these metrics and boost your business’s success.
Sakshi Gupta
September 20, 2024
User Onboarding

Best Onboarding Software for 2024

Discover the best onboarding software for 2024, including features, benefits, and criteria for selecting the right one.
Kanishka Thakur
September 20, 2024
User Engagement

What is UX Design? Differences and Specializations in User Experience Design

Is user experience design more than visuals? Learn about its core elements like interaction design, user research, and how they enhance overall usability.
Gaurav Rawat
September 20, 2024
User Engagement

Understanding Trends in Inclusive and Diverse Consumer Behavior

Explore how consumer diversity shapes behavior and drives business success. Learn key trends in inclusive marketing and actionable strategies.
Kanishka Thakur
September 20, 2024
User Engagement

Guide to Design a Delightful User Experience

Want to create a delightful user experience? Learn how to blend usability with joy and keep users coming back for more. Discover simple design tips.
Sakshi Gupta
September 20, 2024
User Onboarding

Customer Onboarding Process Flow Chart A Detailed Step-by-Step Guide

A customer onboarding flow chart enhances clarity, improves team efficiency, and boosts customer satisfaction while serving as an onboarding roadmap.
Kanishka Thakur
September 20, 2024
User Engagement

Differences and Similarities Between User Experience and Customer Experience

What's the difference between customer and user experience? Learn how both affect your brand and tips to improve customer loyalty.
Gaurav Rawat
September 20, 2024
Gamification

6 Examples of Gamification Apps for Mobile

Explore examples of gamification apps such as MPL, Dream11, and many others that use badges, points, and social interaction for engagement.
Kanishka Thakur
September 17, 2024
User Engagement

Examples of Brands Increasing Customer Lifetime Value

How do companies like Amazon and Netflix use customer lifetime value to boost profits? Discover proven strategies and examples to grow your CLV now!
Sakshi Gupta
September 17, 2024
Gamification

Using Gamification Badges for Motivation and Learning

Explore how gamification badges can enhance learning by setting meaningful goals and fostering a sense of progress.
Kanishka Thakur
September 17, 2024
User Engagement

5 Elements of UX Design Understanding Their Role

Understand the elements of UX; strategy, scope, structure, skeleton, and surface for impactful UX design.
Gaurav Rawat
September 17, 2024
Nudge 2.0 - In-app experiences to activate, retain, & understand users | Product Hunt