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Content for product and marketing teams to sort out their UX problems

Retention

The app retention blueprint: 8 best practices to improve app retention

Learn what app retention is, why it's important for products, and tips to improve retention rates and keep users coming back,
Sakshi Gupta
March 6, 2024
Nudges

Types of in-app nudges – comparison and how to choose the right nudge

Each in-app nudge helps drive product metrics like user activation, feature adoption, customer lifetime value, and retention, and reduce time to value, and churn.
Gaurav Rawat
March 6, 2024
Nudges

What is in-app messaging – 8 practical examples to boost user engagement

What is in-app messaging and examples of in-app messaging to upsell, increase product adoption, and improve onboarding, and retention.
Sakshi Gupta
March 5, 2024
Nudges

The Complete Guide To In-App Nudges 2025: Building Seamless User Experiences

Everything you need to know about in-app nudges in 2024. Learn what they are, how they should be used, & explore the latest behavioral data and stats.
Kanishka Thakur
January 8, 2025
User Engagement

What Is User Engagement: [+7 Ways To Improve It)

What is user engagement and how you can increase it for your product? Learn proven strategies to keep your users hooked.
Sakshi Gupta
February 17, 2024
User Onboarding

The Complete Guide to User Onboarding: Getting New Users Up to Speed

User onboarding is the process of getting new users familiar with your product. Take inspiration from the top companies, and learn what metrics to measure.
Gaurav Rawat
January 15, 2024
User Engagement

8 Ways To Boost Mobile App Engagement: Gamification, Nudges, and Surveys

Discover proven techniques for boosting mobile app engagement through gamification, nudges, and surveys to enhance user experience and retention.
Sakshi Gupta
January 10, 2025

How B2C Companies Like Uber & Airbnb Use In-App Surveys to Drive Actionable Insights

You can gain valuable insights into customer behavior through the use of in-app surveys. Learn how Uber and Airbnb do it, and how to craft effective in-app surveys.
Sakshi Gupta
September 29, 2023
Gamification

Gamification in E-commerce

Gamification has become a powerful tool for e-commerce businesses to boost customer engagement, increase brand loyalty, and drive sales. Read about gamification examples from Nike, Duolingo, Burger King, and more.
Sakshi Gupta
January 8, 2025

Customer Experience and Retention: It’s All Interconnected

Sustainable models of businesses are the ones that think about retention as a pivotal business metric.
Sakshi Gupta
August 22, 2023
Gamification

Gamification Core Drivers: Driving User Engagement and Behavior Change

Create core in-app activities that captivate users and drive meaningful user engagement and behavior change.
Sakshi Gupta
Retention

How to Improve User Retention: Strategies for Success

While customer acquisition is crucial for growth, customer retention is equally important for long-term success.
Sakshi Gupta
July 17, 2023
Case Study

Zomato Premier League: The perfect blend of food and cricket

Read about Zomato Premier League (ZPL), one of the biggest attractions of this IPL, and how it's a testament to Zomato's innovative and one-of-a-kind application of in-app gamification.
Gaurav Rawat
November 18, 2024
Gamification

Beyond Push Notifications: Gamifying User Experience

This article will talk you through why you need to move beyond the traditional retention strategies and take a more interactive approach toward achieving customer stickiness using in-app experiences.
Kanishka Thakur
January 10, 2025
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Retention

Proven In-App Retention Strategies

Boost in-app retention with proven retention strategies. Enhance customer loyalty and cut attrition costs.
Gaurav Rawat
November 27, 2024
Retention

Customer Retention Tools and Strategies for Growth

Understand the impact of customer retention and strategies for growth, including personalization, CRM systems, and gamification elements.
Kanishka Thakur
November 27, 2024
User Engagement

Creating UX Feature Maps: A Visual Design Guide

Learn what a UX feature map looks like. Explore key mapping methods and design principles. Start creating visually consistent UX maps today!
Sakshi Gupta
November 27, 2024
Retention

How to Collect In-App Feedback Using Tools

Discover how to collect in-app feedback using tools like Nudge, Hotjar, and UserVoice for enhanced user experience and app performance.
Kanishka Thakur
November 27, 2024
User Engagement

6 Strategies for Optimizing Mobile App Conversion Rate

Boost mobile app conversion rate by simplifying user onboarding, optimizing app store listings, and personalizing user-specific content.
Gaurav Rawat
November 27, 2024
Nudges

Understanding the Product Adoption Curve Customer Segments and Adoption Stages

What is the product adoption curve? Learn how different customer segments adopt products & how you can tailor strategies to boost success at every stage.
Gaurav Rawat
November 23, 2024
Nudges

What is Customer Acquisition? Strategies and Importance Explained

Understand customer acquisition definition and strategies. Boost brand growth with effective plans. Click to learn key tactics now!
Sakshi Gupta
November 23, 2024
User Onboarding

5 Customer Onboarding Metrics You Should Be Tracking

Learn how key customer onboarding metrics improve business growth, including Time to First Value (TTFV) and Onboarding Completion Rate.
Kanishka Thakur
November 23, 2024
User Engagement

9 Key Metrics to Measure Customer Engagement in 2024

Measure 2024 customer engagement with key metrics: Conversion Rate, NPS, CSAT, Churn Rate. Optimize strategies now. Boost loyalty!
Sakshi Gupta
November 23, 2024
User Engagement

Understanding In-App Purchases: Definition, Types, and Conveniences

What is in app purchase? Explore types like subscriptions and consumables. Benefit from flexibility and engagement. Click to learn more!
Kanishka Thakur
November 23, 2024
User Engagement

Understanding Cohort Analysis and Strategies to Reduce Churn

Cohort analysis is tracking user groups over time, compared with other methods like RFM for strategic growth and reducing churn.
Gaurav Rawat
November 22, 2024
Nudges

User Adoption Definition, Strategies, And Metrics For Business Growth

How to boost user adoption effectively? Learn simple strategies like onboarding, gamification, and personalized user flows to keep users engaged and loyal.
Kanishka Thakur
November 22, 2024
User Engagement

Understanding the Stages of Customer Value Journey

Master the customer value journey! Turn prospects into loyal advocates using targeted engagement, subscription strategies, and more. Click to learn how.
Gaurav Rawat
November 22, 2024
User Engagement

Formula and Process to Calculate Churn Rate

Understand how to calculate churn rate with our simple formula. Discover key steps for accurate analysis to boost retention. Click now!
Kanishka Thakur
November 22, 2024
User Engagement

What to Choose Push and In-App Notifications Differences

Push notifications alert outside the app, while in-app notifications provide messages within the app.
Sakshi Gupta
November 22, 2024
Retention

Building a Successful Customer Loyalty Program: Steps and Examples

Loyalty programs reward customers for repeat purchases. Benefits include increased retention, boosted referrals, and lower cost compared to customer acquisition.
Gaurav Rawat
November 14, 2024
Retention

Designing a Successful Customer Loyalty Program Strategy

A successful loyalty campaign involves understanding customer needs, using a suitable program type, and leveraging multichannel marketing.
Sakshi Gupta
November 14, 2024
User Engagement

Best UX Design in Messaging Apps

Explore the role of UX in messaging apps, essential design criteria, and how developers implement user feedback for continuous improvements.
Kanishka Thakur
November 14, 2024

Give your users that last nudge

Nudge 2.0 - In-app experiences to activate, retain, & understand users | Product Hunt