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Content for product and marketing teams to sort out their UX problems

Experimentation

How to Effectively Use Sequential Testing

Sequential testing allows continuous testing while running a product experiment. Use Nudge to improve the robustness and speed of your product experimentations!
Kanishka Thakur
March 21, 2025
User Engagement

Enhancing Decision-Making with Artificial Intelligence

AI decision making is not just a passing fad but an indispensable modern-day business tool. Learn how it's done and how pioneers like Nudge effectively utilize it.
Sakshi Gupta
March 21, 2025
User Engagement

A/B Testing in Product Management

Master A/B testing. Develop precise hypotheses, analyze results, and boost engagement with powerful tools.
Kanishka Thakur
March 21, 2025
User Engagement

Designing Effective Sticky Features for Enhanced User Engagement

Boost user engagement with sticky features by leveraging gamification, 1:1 personalization, and effective gamification.
Gaurav Rawat
March 21, 2025
Experimentation

Top 5 A/B Testing Tools for 2025

Choose the best A/B test solutions for 2025. Compare Nudge, A/B Smartly, AB Tasty, and more tools standout features. Click to explore!
Sakshi Gupta
March 18, 2025
User Engagement

AI in E-Commerce: Transformative Use Cases and Benefits

Stop missing out on AI’s potential – this guide explores transformative eCommerce use cases and benefits, from optimizing operations to boosting customer engagement.
Sakshi Gupta
March 18, 2025
Experimentation

Understanding CUPED for A/B Testing Enhancement

Enhance A/B testing efficiency with CUPED. Reduce variance, boost accuracy, and lower sample size. Improve your experimental outcomes today!
Sakshi Gupta
March 18, 2025
Experimentation

How to Track and Improve Testing Efficiency

Testing feels slow and messy? Discover the right metrics and smart fixes to make it faster and more effective without missing critical bugs. Let’s get started.
Sakshi Gupta
March 18, 2025
User Engagement

Understanding App Stickiness and User Engagement

Boost app stickiness with high DAU/MAU ratios. Engage users and personalize experiences for lasting user retention.
Kanishka Thakur
March 12, 2025
User Engagement

Reasons for Customer Abandonment in eCommerce Websites

Are your customers abandoning the cart too? Discover the top reasons for cart abandonment and the solutions to prevent it.
Gaurav Rawat
March 12, 2025
User Engagement

Understanding Omnichannel Customer Engagement and Strategy Success

Use omnichannel customer engagement as a strategy and experience the success results. Learn how to implement and plan your strategy now with Nudge.
Kanishka Thakur
March 12, 2025
User Engagement

What is Mobile App A/B Testing? Explore Best Practices

Mobile a/b testing decides your success and failure. Learn all about its benefits, challenges, strategies, best practices and the top tools.
Sakshi Gupta
March 12, 2025
Personalization

Exploring Strategies of E-commerce Personalization

Boost e-commerce personalisation strategies! Tailor shopping experiences, use data responsibly, and improve sales.
Kanishka Thakur
March 12, 2025
User Engagement

Understanding Behavior Agent Patterns and Analysis

Master behavior agent patterns from lifecycle states to behavior customization. Evaluate agent architecture for realistic simulation. Start now!
Gaurav Rawat
March 12, 2025
User Engagement

Understanding and Utilizing Behavioral Marketing

When everyone claims to have cracked the code on behavioral marketing, it’s hard to know who to trust. Here’s a quick guide to using it effectively.
Sakshi Gupta
March 7, 2025
Experimentation

Formulating Smart A/B Testing Hypothesis: Best Practices and Applications

Take the guesswork out of critical decisions. Create powerful A/B testing hypotheses that help test, tweak, and transform your results with data-backed insights.
Kanishka Thakur
March 7, 2025
Personalization

Personalization in Ecommerce: Enhancing User Experience & Driving Sales

Unlock the power of personalization in ecommerce. Learn how tailored experiences boost engagement, increase conversions, and drive customer loyalty.
Kanishka Thakur
March 7, 2025

A/B Testing Terminology: Key Concepts and Terms Explained

Understand key split testing concepts, learn its process, components, and best practices.
Gaurav Rawat
March 7, 2025
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Retention

Top 10 Strategies to Improve Mobile App Retention

Improve retention rates for your mobile app by becoming more customer-focused. Use proven data-backed strategies to retain customers.
Sakshi Gupta
March 31, 2025
User Engagement

What is Conversion Rate?

The conversion rate measures how well a website or app can convert its visitors. Get valuable insights to maximize your brand's potential. Try Nudge today.
Kanishka Thakur
March 31, 2025
Experimentation

Top 6 Pricing Experimentation Strategies for 2025

Pricing experimentation involves running tests to arrive at an optimal pricing strategy. Learn more about how they work, common strategies, and challenges.
Gaurav Rawat
March 31, 2025
User Engagement

What is Behavioral Targeting: Key Differences, Tactics, and Future

Targeting customers based on their online behavior can be key to brand success. Learn how it differs from other techniques and common ways to implement it!
Gaurav Rawat
March 29, 2025
Experimentation

A/B Testing: Practical Guide, Strategies and Examples

Find out why A/B testing matters and how you can perform it effectively. Familiarize yourself with key steps, examples and the best tool, Nudge, to A/B test.
Sakshi Gupta
March 29, 2025
User Engagement

Understanding Rage Clicks and Improving User Experience

Rage clicks happens when a user clicks on a web or app element a minimum of 3 times within 1-2 secs. Learn how to reduce customer rage clicks|
Kanishka Thakur
March 29, 2025
Personalization

Building a Personalization Strategy in an Ecommerce Store

Ecommerce personalization involves setting clear goals, using targeted tactics, and employing appropriate success metrics. Start optimizing your strategy with Nudge today!
Gaurav Rawat
March 29, 2025
User Engagement

Average Order Value (AOV): Importance, Tips and How to Calculate It

Average Order Value (AOV) gives you the typical customer spending per transaction on a website or mobile app. Learn strategies to improve it and raise revenues.
Kanishka Thakur
March 29, 2025
User Engagement

Understanding UX Analytics for User Experience Improvements

UX analytics helps you understand your target audience better and devise strategies to keep them engaged and drive conversions.
Sakshi Gupta
March 29, 2025
User Engagement

E-commerce Checkout Best Practices for Optimal User Experience

Optimized e-commerce checkout practices can mean the difference between whether your customer stays or leaves. Click for strategies to enhance UX | Get Nudge!
Kanishka Thakur
March 29, 2025
Experimentation

AI Experimentation: Ideas and Approaches

Familiarize yourself with the basics of AI experimentation in making UX smoother within the app, personalizing at scale, and improving decision-making | Use Nudge
Gaurav Rawat
March 29, 2025
User Engagement

Understanding Different User Rating Systems and Their Impact

Boost engagement with the right user rating system! Nudge helps you analyze ratings, improve trust, and drive conversions. Start turning feedback into growth today.
Sakshi Gupta
March 27, 2025
User Engagement

6 Examples and Characteristics of Good User Experience Design

Explore 6 UX design examples & key characteristics that create seamless, engaging user experiences. See how great design improves usability & retention.
Gaurav Rawat
March 27, 2025
Personalization

5 User Persona Examples and How to Create Your Own

Learn how to create user personas with real personas examples to improve product decisions and engagement. Build better experiences for your users.
Kanishka Thakur
March 27, 2025
User Engagement

Top 10 Strategies to Increase Engagement on Your Mobile App

The more you can engage visitors using your app, the greater are the chances of them bringing in revenues. Learn effective strategies to improve user engagement.
Sakshi Gupta
March 25, 2025
User Engagement

Understanding Split A/B Testing: Key Concepts and Applications

Split A/B test compares two versions of your app to determine which one drives higher click-through rates and conversions, Click to learn more about key terminologies.
Kanishka Thakur
March 25, 2025
Personalization

Geo Location Action for Geographic Personalization

Geo Location Action refers to targeting customers based on the location they are at. Learn more about how to use location-based personalization in marketing.
Gaurav Rawat
March 25, 2025
User Engagement

Understanding Product Usage Rate and Engagement

Product usage rate refers to the frequency and intensity of a product's use by customers over a period of time. Improve usage rate and boost revenues with Nudge.
Gaurav Rawat
March 21, 2025

Give your users that last nudge

Nudge 2.0 - In-app experiences to activate, retain, & understand users | Product Hunt